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Portrait of Deepanshu Udhwani

Co-founder, Growth and Systems

Deepanshu Udhwani

LinkedInToptal profile

Deepanshu Udhwani is the co-founder of Postlit Media and runs growth, analytics and the systems behind client accounts. He is a Toptal Verified Expert in Marketing.

He started as an engineer. He was selected as one of 29 open-source interns worldwide at Alibaba Cloud, then worked on backend systems at MakeMyTrip (Goibibo) serving 100K+ concurrent users, including programmatic SEO infrastructure, and won its "Super Starter of the Year" award.

He then co-built 30DaysCoding from zero to 80,000+ students across 15 countries without funding, running product, paid acquisition, email and community himself. Along the way he grew his own LinkedIn to 300K+ average impressions per post.

What he does at Postlit

  • Owns distribution, analytics and monthly reporting for client accounts
  • Builds the research and engagement workflows that find the right conversations for clients to join
  • Leads accounts for SaaS, AI and developer-tool founders
  • Runs paid amplification such as LinkedIn Thought Leader Ads when a client wants it

Background

  • Toptal Verified Expert in Marketing
  • $1.4M+ in ad spend managed across Meta and Google
  • Ex-Alibaba Cloud, ex-MakeMyTrip
  • Co-founder, 30DaysCoding
  • MBA, Thapar Institute of Engineering and Technology

Read more about the Postlit team or see LinkedIn ghostwriting for SaaS founders.

Guides and articles by Deepanshu Udhwani

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